The online project LaHave Media Services (LHMS) is supporting cooperation partners in their health communication and online marketing for many years with the help of the Info-Network Medicine 2000's numerous, topic-focused medical micro-websites.
In these collaborations, the most important advertising information about the respective company, special medical areas of expertise, opinions on health policy issues - as well as innovative products and services - are embedded on the  medical micro-websites of the Info-Network Medicine 2000.
There are very different formats available for this. The published texts are linked several times to the cooperation partner's website.
Due to the large number of quality backlinks generated in this way, the visibility of the website and the information provided online - as well as the likelihood of additional visual contact with the members of the desired target groups - is significantly improved within a few days.

The health communication of the respective cooperating companies has the main goal of drawing the attention of Internet users who are interested in topics relating to medicine, health and well-being to the respective company, the company website and the concerns to be communicated - quickly, reliably and in a sustainable manner.

In particular, positive differences from competitors should be communicated in a serious environment.

The cooperating companies take advantage of the perfect visibility of the medical micro-websites of the Info-Network Medicine 2000, which have been optimized over many years and are accessed tens of thousands of times each day by internet users interested in health topics.

This unusual communication success can be attributed to the quality of the published texts and sources as well as the high number of assigning quality backlinks (360,000 refer to www.medizin-2000.de).

As experience shows, only by permanently increasing the number of assigning quality backlinks can it be reliably prevented that advertising information provided online is lost in the so-called "background noise of the Internet" without having the hoped-for, useful effect.

Demanding, ethically acceptable and transparent health communication is currently made particularly difficult by two facts  that can hardly be influenced: in most areas of the health care system, the number of competitors, who use the Internet intensively,  is increasing - while at the same time the number of assigning backlinks with a high quality rating is stagnating or even decreasing

This refers to links that come from reputable and at the same time popular medical websites and thus ensure the visibility and economic efficiency of a company website in the short, medium and long term.

30.6.2022